PUBLIC RELATIONS FOR GAMES AS A SERVICE AND COMMUNITIES WHO SUPPORT THEMMaking a great game - or esports event - is a serious challenge.
We help you build trust as a strategic consultancy and executing on work that tells your best stories to the right audiences.
Bob founded Co-op Mode Communications to partner with passionate game makers and esports producers. With nearly two decades of experience in community and content marketing, public relations and social media, Bob brings a history of success on some of the biggest online games in the world, including League of Legends, MapleStory, Dungeon Fighter Online and Kerbal Space Program. His free time is spent with his family, playing basketball, watching football or on his PC chasing a chicken dinner.
Director of Social Media and Content
Max Sabido leverages his online communications expertise and over 12 years of experience in the video games and online entertainment industries to help Co-op Mode partners build trust with their communities. Max joined Co-op Mode after a successful 6-year run at Riot Games, where successfully led communications for the launch of VALORANT, Legends of Runeterra and Wild Rift in the LATAM region. He also worked on League of Legends, including supporting social media channels for the game and esports. Max also has indie bonafides, as the marketing lead for the release of the award-winning space simulator, Kerbal Space Program.
Shay Curcuruto is the podcast producer for Community Feedback Loop, a show from Co-op Mode and Third Party Productions that looks at how the gaming industry communicates and interacts with players, media and each other.
Tell Your Story Via Earned Media
Need help reaching press about your game, platform, product or service? Let’s tell your best stories! We’ll work together and leverage nearly 3 decades of experience working with media and influencers. It starts with learning your story, building a plan that fits your team goals and then telling your stories.
Owned Media and Content Strategy
Trying to build a deeper relationship with your audience? Need support launching social channels, creating content calendars or talking directly to some of the most passionate and biggest gaming audiences in the industry? We want to help you build a strategic framework that enables you to speak, listen and act on feedback.
Business Development Support
Looking for the right partners to support your audience and help it grow? Need to identify the right influencers to work directly with? Let’s collaborate and find the right opportunities to support growth and retention, including additional sales channels, new business lines or partnering with a popular streamer.
Community Feedback Loop
The Community Feedback Loop podcast is a show about sharing conversations between people in gaming and esports focused on community, Public Relations, and how we communicate in the video game industry. These interviews will be packed full of fascinating conversations providing insight into different perspectives within the gaming industry.
Todd McFarlin, Coach and President of the Illinois High School Esports Association, joins the show this week to discuss his experiences with Esports. This show dives deep into the amateur Esports scene, the state it is currently in, and where the future may be headed. A must-listen for any Esports fan!
Check out Co-op Mode Communications Linkedln by clicking here.
Connect with Bob Holtzman on Linkedln by clicking here.
Guest: Todd McFarlin